This Privacy Policy outlines how AY Tool & Equipment Hire Ltd collects, uses, and protects personal data in accordance with the UK GDPR and Data Protection Act 2018.

1. Information We Collect

• Name, address, and contact details
• Identification documents for hire verification
• Payment and transaction history
• Communications via our website or email

2. How We Use Your Information

• To process and confirm your hire bookings
• To comply with legal and insurance obligations
• To contact you regarding your hire or account
• For internal analysis to improve our services

3. Data Storage & Retention

Your data is stored securely on encrypted systems. We retain customer records for up to 7 years for legal compliance and tax purposes.

4. Sharing of Information

We never sell your data. We only share it with third parties when necessary for:

• Processing payments (e.g., Stripe or PayPal)
• Meeting legal obligations
• Fulfilling insurance and safety compliance

5. Your Rights

• Access your data
• Request correction or deletion
• Object to processing or request restriction
• Lodge a complaint with the ICO

6. Cookies

Our website uses cookies to enhance your browsing experience. See our Cookie Policy for details.

7. Contact Us

If you have any questions or concerns about this policy or your data, contact us at:
Email: alex@aytoolhire.co.uk
Phone: 07548 686405